Imagine a brand new suitcase with a broken handle. You can’t throw it away because it’s new, but can you use it? There’s a saying in Russian about “a suitcase without a handle — heavy to carry, but hard to throw away,” which refers to something we can neither let go nor keep. Does managing…
3 Things Online Teachers Worry About For No Reason
About 10 years ago I got into crocheting. I felt like this was one skill I had to work on if one day I wanted to be a “good wife and a mother.” The project ended up being a total disaster because in my over-confidence I thought I would start with the most ambitious task:…
“Why don’t my lessons sell?” – Marketing Tips For Online Teachers, Tutors and Trainers
A few weeks ago I did an intense 2-part #GetStrategy training for online teacherpreneurs, and one of the questions I received prompted this post: “I have no problem recruiting students on italki. Why can’t I do the same on my own site?” This goes in line with other questions I have been asked where teachers…
Build A Solid Foundation Before You Dive Into Online Teaching
Many people dream of switching their work online. While the benefits are definitely worth it (flexibility, no nagging boss or endless and pointless meetings, unlimited earning potential – among many things), a lot of people doubt whether or not they’ll be able to make it as a teacherpreneur. Do you know of one sure way…
Online Teachers: What are You Selling?
For Nike, it’s not just the shoe’s features that sell the shoe. (Source) Sales. That word you hated the moment your girlfriend began selling Avon, and you suddenly ran out of things to talk about unless you talked about cosmetics (Avon cosmetics, that is). The very reason you chose Humanities is so you would never…
Why Failing is Good for Online Teachers
Nobody likes failing. Whenever I think of some epic stories of failure I am reminded of the Wright Brothers attempting to launch the “Wright Flyer” for the first time in December of 1903. In my imagination I see a crowd of people gathered to see what was about to happen. Everyone is anxious. Here it…